Partners
for More
Than Just
Capital

Consumer Packaged Goods

Navy Hill
Soda & Tonic

Sports & Entertainment

Motorsport Games
Simulation-style Video Gaming

Restaurant & Retail

Edie Parker
HANDBAGS & HOME DECOR

Restaurant & Retail

Urban Plates
Fast Casual Restaurant

Sports & Entertainment

TuneIn
Sports, music, news
and podcasts

Restaurant & Retail

Luke’s
Kitchen and Bar

Restaurant & Retail

The Shed
Product Rental Marketplace

Restaurant & Retail

Prato
Traditional Italian Bistro

We Help Founders Build
Iconic Consumer Brands

Together with visionary leaders, we leverage our considerable experience, influence, expertise and flexible, long-term capital to scale emerging brands into essential consumer touchpoints.

About Us

Brands That
Elevate Your Life

We partner with differentiated brands that enhance lives through a unique experience across three target sectors: Consumer Packaged Goods, Sports & Entertainment, and Restaurant & Retail.

Our Partner Brands

Consumer Packaged Goods

Disrupting the status quo with forward-thinking products that reimagine their category.

Sports & Entertainment

Connecting and immersing you in sports, music, and gaming experiences that move you.

Restaurant & Retail

Bringing you new, innovative culinary and shopping experiences to elevate your everyday.

Our Partner Brands

Navy Hill

Consumer Packaged Goods

The Shed

Restaurant & Retail

Luke’s

Restaurant & Retail

Urban Plates

Restaurant & Retail

Motorsports Games Nascar Heat screenshot

Motorsport Games

Sports & Entertainment

Edie Parker

Restaurant & Retail

Prato

Restaurant & Retail

NASCAR (Realized)

Sports & Entertainment

Luma On Park (Realized)

Restaurant & Retail

TUNEIN

Sports & Entertainment

ISC (Realized)

Sports & Entertainment

Headlines

One of the best things about championing emerging, high growth brands is sharing their good with the world.

Here’s the latest on our growth and theirs.

Silver Falcon Capital Bringing SKU Accelerator to Atlanta in Partnership with Goods & Services and Craft Catalyst

The Silver Falcon Capital team is excited to partner with Goods & Services and Craft Catalyst to bring SKU, the nation’s first CPG […]

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Partner Brand Spotlight: Condé Nast Traveler Names Portfolio Restaurants to List of Best Restaurants in Orlando

Condé Nast Traveler has named Luke’s Kitchen & Bar and Prato, two Orlando-based concepts by Park Lights Hospitality […]

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Partner Brand Spotlight: Navy Hill Continues to Disrupt Mixer Category with Line Extension and Expanded Distribution

In January 2021, Silver Falcon Capital announced our direct investment in Navy Hill, a female-owned premium mixer company […]

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